Why Diversity Is Key to Innovation
- Ainhoa Canales

- Mar 26, 2021
- 2 min read
Updated: Mar 17, 2024
Diversity is more than just an accountability metric that companies can use to appease stakeholders, but a crucial performance indicator for innovation and quantifiable financial growth. A report by Harvard Business Review (HBR) shares that employees with leaders who have at least three inherent diversity traits (traits they were born with) and three acquired diversity traits (traits gained from life or work experience) are 45% more likely to report an increased market share compared to their performance from the past year, and 70% more likely to report that their place of work captured a new market.
Because the issues we face today are so complex—from climate change and social inequality to the misuse of capitalism, the rise of totalitarianism, and rampant misinformation—the solutions we require need to come from people with multifaceted backgrounds, experiences, and perspectives. In order to solve the world's most pressing problems, diversity utilizes:
Challenging traditional mindsets. Diversity challenges the status quo and encourages us to question established norms and practices. When people from varied backgrounds come together, they bring with them a willingness to challenge traditional mindsets and explore alternative paths. A clear example is the benefit of gender diversity in traditionally male boards. Credit Suisse Research Institute reports that when boardrooms have at least one woman board member, their companies also report higher average ROI compared to those with homogenous boards.
Breaking free from dogma. Dogmatic thinking can be a significant impediment to progress. Diverse teams are less likely to adhere rigidly to established dogmas, enabling them to consider new and unconventional approaches without fear of backlash or rejection.
Enhanced problem-solving and growth. Diversity enriches problem-solving by bringing together a wide range of skills, knowledge, and experiences that can be applied to address various aspects of a problem comprehensively. In workplaces, increasing diversity in leadership has also been found to directly impact earnings. HBR found that management teams with more diversity have nearly 10% higher EBIT margins compared to teams with below-average diversity.
Discontinuity of thought. Homogeneous groups often fall into patterns of thinking known as "groupthink," where dissenting voices are suppressed, and conformity prevails. Diversity disrupts this pattern by introducing discontinuity of thought, encouraging healthy debate, and preventing the stagnation of ideas.
Innovative thinking. A diversity of thought fosters innovation, leading to novel solutions that may not have been considered within more homogenous groups. “Innovation and diversity are two inseparable pillars,” says Sergio Rodriguez, president of the Pfizer Foundation and former country manager of Pfizer Spain. “Diversity in teams boosts creativity and innovation, which are key for improving the efficiency and competitiveness of companies.”
By harnessing the collective power of different voices and perspectives, diversity is crucial in navigating the complexities of the modern age with greater agility and resilience, ensuring a more equitable and sustainable future for all.



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